Now Available...the Musculoskeletal Expert.
110 Million people in the United States will report musculoskeletal pain to their doctor THIS YEAR...
That’s 9 Million people per month…
and 300,000 people PER DAY reporting musculoskeletal pain!
The beauty of this number is that, as a Doctor of Physical Therapy and Board Certified Orthopedic Specialist, I happen to be an expert in this area. :)
However, only 9 Million people in the United States will take advantage of Physical Therapy services this year to address their musculoskeletal pain. Unfortunately for all of us, that’s only 8%.
This means that there is a huge untapped market of people who could benefit from Physical Therapy. So, why aren’t the other 92% seeking out musculoskeletal experts when they have access to us? Perhaps no one tells them that PT is an option. That’s possible. Physical Therapy is a relatively young profession, and still not all medical professionals are even aware of the skill-set that we have to offer….the ability to assess complex musculoskeletal pain and determine why the tissue has become painful, then coordinate a treatment plan that would help to alleviate the pain and improve the person’s ability to function and do the things they want to do. I’d certainly give it a shot if someone presented it to me like that!
I think we need to do a better job of showing the general public that consulting with a Doctor of Physical Therapy is a preferred option, especially when musculoskeletal pain is impacting quality of life. In just a few visits, a GOOD Physical Therapist is likely to make a significant impact on someone’s life. If people knew what they were missing out on, I think we would see more people taking advantage of Physical Therapy services.
At Elite Concepts Physical Therapy and Performance, we started this educational process with a Wine and Wellness Series, where we offer FREE Workshops on topics that relate to many of us, such as shoulder pain or low back pain. Not only do we provide a presentation on what and why these aches and pains occur, but we offer treatment strategies and home exercises that you can do. Over a glass of wine, we answer questions, and perform demonstrations to show what a treatment of our expertise might look like. We want people to feel optimistic about their condition and then know exactly how to find us when they decide that they are ready to start feeling better.
So, don’t be a statistic. Don’t wait for your physician to send you to Physical Therapy. If you have any level of musculoskeletal pain that causes you to think about the discomfort, change your activities, or lose sleep, then come see a musculoskeletal expert. Period. A specialist is right at your fingertips.